Here we can
discuss and find the prediction about exit rate and bounce rate. Why both plays
important role in SEO.
What is
Exit Rate?
The exit
rate is calculated based on when the viewer away from your page of site. The
percentage of site exits that occurred form particular page or overall pages
Exit Rate = Number of exits
---------------------------
Total Page views
Bounce
rate
The bounce
rate is calculated based on when the viewer start to visiting your site and
leave with single page visits
Bounce rate = Total
number of visitors or viewers viewing single page only in your website
------------------------------------------------------------------------------
Total entries of your website
Major
Difference between Bounce Rate & Exit Rate?
There are 3
things you should keep in mind for finding the exit rate and bounce rate for
your particular pages in your website.
To know
more difference between exit and bounce rates for a single or particular page
in your website, you should keep in mind 3 things:
For all
page views to the page, the exit rate is the percentages that were the last in
the session.
For all
sessions that start with the page, bounce rate is the percentage that was the
only one of the session.
The bounce
rate calculation for a page is based only on visits that start with that page.”
Calculating Exit Rate is Important for your Website?
If you are
searching to convert more visitors or viewers in buyers, you need to know how
they navigate or visiting your website. After
that you can use exit percentage to help you point out the areas on your
website in which visitors or viewers leave, before converting.
Must
Watch Average Bounce Rate Different type of Web Pages
Landing Page(Website landing page)
|
70-90%
|
ECommerce Sites (Flipkart)
|
20-40%
|
Web Portals (job portals, news
portals)
|
10-30%
|
Business and Services Websites
|
40-50%
|
Content Websites (Blogs, News
websites, etc.)
|
40-60%
|